OptinMonster is a cloud-based software for lead generation and marketing automation that lets users create and A/B test a range of custom opt-in forms. OptinMonster users can build a variety of form types, including slide-ins, floating bars, inline forms, scroll boxes, lightbox popups, slide-ins, and more, fully customizable for their needs. It employs a drag-and-drop form builder that allows users to tailor form branding, messaging, images, and colors, without requiring any coding.
Capabilities |
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Segment |
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Deployment | Cloud / SaaS / Web-Based |
Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
Training | Documentation |
Languages | English |
OptinMonster allows us to place different types of popups on our websites. I love how we can place subtle pop ups or something more flashy depending on our needs. You can set it to appear on only certain pages or the entire website, create from scratch or build from a template, and schedule them to appear at certain times and disappear at others. It does everything that we need it to do.
Sometimes a popup looks great on the web version but doesnt always translate into the mobile version, usually regarding size. I believe there is a way to do web only popups, but an automatic translation to mobile version or size would be nice. Ive had popups that are square that ended up getting cut off on mobile because of the original size. Not a huge dislike, just an annoyance.
OptinMonster allows us to communicate limited time events to the public and give information directly to residents who use our website. Keeping all our pop ups in one place is a much better option than keeping them directly on each individual website, which would become cumbersome with multiple properties and sites.
OptinMonester is easy to use. It provides step by step instructions to develop a unique marketing campaign from scratch, even if you have no experience with this type of task.
So far, I have struggled to find a downside to using OptinMonster. If I have anything to say, I wish I had heard of OptinMonster sooner so my business could have been experiencing positive results much earlier.
OptinMonster solves the problems around developing and launching a bespoke campaign that is specifically targeted for my business without having to spend hundreds or even thousands of dollars.
Fácil de configurar y de usar. Incluso la versión gratuita funciona estupendamente.
La verdad es que no tengo ninguna cosa que no me guste.
Está consiguiendo que más gente se apunte a la newsletter
Optin Monster has some of the best customer service I've experienced. They will send me a video and show me exactly how to do something. The price is a bit steep for a small business like ours but the customer service makes up for it.
A little prices and it doesnt have some of the cooler features that OptiMonk has.
website pop ups
OptinMonster is an excellent tool for collecting lead information. With a robust backend that provides functionality and the flexibility my business needs, I am easily able to collect lead data and integrate it seamlessly with my CRM.
I got a free shirt when I signed up. I wish it was a sweater. :)
It helps me keep track of all of my leads in one place. I can also easily see which of my many campaigns are working and can easily A/B split test the ones that are not.
Easy to use interface, colorful, click and drag. Good help center documentation, easy to understand instructions.
I wish there was a simple way to export analytics of a campaign to PDF so I can share with clients that don't have access to the interface.
We use OIM so users on our platform can promote deals. Good conversation rates, nice looking pop-ups.
OptinMonster is an extremely powerful tool that is great for driving leads or increasing conversions. It is so versatile and offers many display tools to customize your user's experience. Also easily integrates into many popular CRM's.
Honestly haven't found anything particularly bad about this software. We had some trouble at first getting my campaigns to show up, but once we got that all figured out, it was easy. A more technical onboarding could have solved that.
We are using OptinMonster on our blog to drive signups to our email list. We have also used the exit-intent functionality in the past on our cart to offer discounts to customers who are about to abandon their cart.
Great flexibility to create different types of optin pop-ups.
Monsterlinks can be a bit difficult to configure into a WordPress menu item.
I use OptinMonster on client sites to engage site visitors. Often clients use Optins to sign visitors up to their newsletter or capture their name before they download an item.
I found OptinMonster by chance, it turns out it can be used for free when you get the plugin directly from WordPress and I didn't know that when I was looking for an option for getting subscribers from my website. It turns out to be a great choice for building great subscriber boxes. What I love about this plugin is the easy way to install and set up on WordPress, besides the fact that can be used for free with a lot of things offered inside. If you use the pro version you can get the most out of it, especially when comes to data and analytics which is extremely useful in any online business.
I didn't like how to customize the pop-up, turns out to be not too friendly for someone who hasn't used this tool before. But it's all about learning the tricks and finding a way to make it cool for you.
I like that I can see how the pop-up looks on mobile and on the website because it allows me to change anything that I need based on how it looks for the customer.
Their new custom fields feature was much needed and works nicely. Quite happy with it and styling fields is also much easier and intuitive now. Support is quick to answer and helpful too.
I haven't had much success with location targeting display rules to be honest. It would be nice to show a different form to users depending on their location, but we couldn't get it to work reliably. Editing forms can also be quite annoying, with the text editor box getting in the way quite often. Wish they would fix that.
We use OptinMonster for lead capture, specifically to create fixed forms and exit pop-ups. We also experimented with HubSpot forms, but OptinMonster's look and feel better.
Easy to design and create compelling banners. Has a lot of great templates
A bit cumbersome to figure out how to connect the web platform with the wordpress implementation,
Ability to direct traffic to high value assets. Keep people on the site.
OptinMonster is easy to install and set up. They also offer a host of customizable themes to help your optin boxes stand out.
Some of the controls could be easier to use.
Building your email list on your blog or website.
Working Remotely, slack makes it super easy to communicate, stay connected and share ideas and documents with the rest of my team
Honestly...nothing. It suits my needs just fine.
Communication
Integrations with Marketing Automation are extensive. Optinmonster plugs the gap in lead capture on site that some marketing automation software doesn't handle well. Integrates with more than some of their competitors I've tried which was pleasing
Triggers/Rules are not very flexible. Being able to use simple AND/OR/NOT logic would greatly enhance Optinmonster. The present "Display Rules" is not very clear about whether a rule is AND or OR or XOR. Better rules system with good Regex or Logic would be a massive improvement.
Softer and easier lead generation in areas that a full form would not suit. Timely pop ups for events. Very flexible on how we can use it.
I believe that OptinMonster is of the best in how many products it offers in one platform. There are a ton of ways you can use this platform to effectively gain customers and create the most conversions. You do all the hard work to get people to your website, let OptinMonster make do the work to get conversions to the people that do come to your website
I wish their customer support was more available, responsive and able. I had an issue and it felt like I was asking a rock for help over and over again. I have been apologized to and have been contacted again, but it felt terrible knowing I couldn't get someone to help me when I needed it. I actually couldn't get OptinMonster to work at all during the trial period and had to cancel it completely and unplug it from my website as a result of terrible customer service. I, however, recognize the asset that OptinMonster can be to my business and have decided to give this platform another chance.
I need to create campaigns to grow my contact list. I need a platform to give away prizes. I also need to successfully track users who abandon their carts. I want to make sure I'm capturing every sale I can.
It was easy to implement the tool using Wordpress since it had a plugin. I was able to get it up and running in a day. They offer a lot of display options so you can do some really targeted pop-up ads.
It is really difficult to set up the form especially if you're using the Hubspot plugin. If you use their forms then the design is all set and looks great, but then you have to manually add the contacts into your CRM system. If you use the Hubspot forms then it automatically adds the contacts into the CRM system, but it's hard to design them so they match the template. I had a hard time figuring out how to preview the pop-up ad before going live. I also thought it was hard to understand the analytics on the yes /no pop-up ads. I really don't know if it helped abandonment on the page or not.
Trying to increase conversions on the contact us form as well as throughout the website. It is challenging to understand the analytics provided since they are so limited. So I don't really know whether or not we are getting an ROI from the tool.
I have been using OptinMonster for a little over a month. First, the service has worked. It has almost tripled my email opt-ins. It's easy to use and customize to how you want it to look. Simply put, it works.
HOWEVER, I've had major issues with the billing. They do nickel and dime you for every little feature. Which is annoying, but a common feature these days in companies. But my big issues are with them charging me a different amount then what was agreed too. When I upgraded my account the total was listed as $146.64 after some promos they were running. I clicked agree to complete the checkout. Later I went to my billing history to see they instead had charged me $225.60... Substantially more than what I agreed to. I thought it might be a one off mistake. I contacted them and within a day or two it was corrected. About a month later I need to add some more page views (one of those nickel and dining gimmicks). It was listed as $29 a month that would be charge monthly until cancelled. I clicked agree. I went over to my billing and say that I was charged $989. WHAT?! That's not even close to what we agreed too. I'm not sure how a company can get away with these kinds of egregious practices. I would avoid this service. Or if you decide to go with it be VERY careful that they charge you the correct amount.
Increasing my opt-in rate of visitors.
I have been using OptinMonster for over 5 year. Great value on because of no limit on sites. I paid $29 a month and was happy.
BUT this ended then they changeed my pricing to $199 a month. No warning in-app. No change in my subscription. They just started billing me $199 a month. WHAT!! I contacted them and explained the issues. They told me they had changed the terms and now I would be billed for the number of sites on my account. I told them only 2 sites were active - having a popup running. But still, I should pay for a service I did not use. I thought this could not be right. I expected Option Monster to care about customer experience. I asked to check with a manager if this could be right... They did not care. No refund. No understanding. Optin Monster are just thinking on short-term profit. Now I'm moving to Sleeknote.
Turning visitors into leads.
Easy to use - great results; support is super friendly
that i didn't find it earlier and wasted my time with other apps
Making advertising easily. Showing where costumers come from and improve so the strategy to gain more visitors.
I like the fact that it integrates well with many other platforms
there is nothing I can think of that I dislike about optinmonster
It's helping drive traffic and collect email and conversions through popups.