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OptinMonster
Convert Visitors into Customers
4.3
(90)
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OptinMonster Pricing Overview

OptinMonster Pricing Plans
Subscription
OptinMonster has 4 pricing plans, from $9.00 to $49.00. Look at different pricing plans below and see what tier and features meet your budget and needs.
Basic
$9.00
/ month
Plus
$19.00
/ month
Pro
$29.00
/ month
Growth
$49.00
/ month
Pricing information for OptinMonster is supplied by the software vendor or retrieved from publicly accessible pricing materials. The pricing details were last updated on February 18, 2024 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

OptinMonster Pricing Reviews

Small Business (50 or fewer emp.)
Apr 23, 2021
 Source
Overall Rating:
5.0
DM
David M.
Director Of Marketing
Share
"Great tool for simple lead gen and personalization!"
What do you like best about OptinMonster?

Easy to use. Very helpful support team (even writing CSS for us). Quite flexible for the low price.

What do you dislike about OptinMonster?

The reporting is below average. They don't provide much if any, flexibility. You need to connect with your analytics (GA really) to get value out of reporting.

What problems is OptinMonster solving and how is that benefiting you?

Looking for value for the price tool for lead gen and basic personalization. It's a flexible tool and can be bent in many ways!

Small Business (50 or fewer emp.)
Jul 19, 2022
 Source
Overall Rating:
1.0
JP
Jeff P.
Blogger
Share
"Service Works... MAJOR Issues With Billing"
What do you like best about OptinMonster?

I have been using OptinMonster for a little over a month. First, the service has worked. It has almost tripled my email opt-ins. It's easy to use and customize to how you want it to look. Simply put, it works.

What do you dislike about OptinMonster?

HOWEVER, I've had major issues with the billing. They do nickel and dime you for every little feature. Which is annoying, but a common feature these days in companies. But my big issues are with them charging me a different amount then what was agreed too. When I upgraded my account the total was listed as $146.64 after some promos they were running. I clicked agree to complete the checkout. Later I went to my billing history to see they instead had charged me $225.60... Substantially more than what I agreed to. I thought it might be a one off mistake. I contacted them and within a day or two it was corrected. About a month later I need to add some more page views (one of those nickel and dining gimmicks). It was listed as $29 a month that would be charge monthly until cancelled. I clicked agree. I went over to my billing and say that I was charged $989. WHAT?! That's not even close to what we agreed too. I'm not sure how a company can get away with these kinds of egregious practices. I would avoid this service. Or if you decide to go with it be VERY careful that they charge you the correct amount.

What problems is OptinMonster solving and how is that benefiting you?

Increasing my opt-in rate of visitors.

Small Business (50 or fewer emp.)
Jan 30, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great interface, connects easily and great support"
What do you like best about OptinMonster?

Really easy to use and some great templates to get you started - support gets back to you quickly and sorts out any issues with comprehensive replies. Connects to shopify easily.

What do you dislike about OptinMonster?

You need a high cost subscription to use it with Shopify, I didn't initially realise this so had to upgrade and spend more than I initially wanted but I feel it's worth the extra cost

What problems is OptinMonster solving and how is that benefiting you?

We needed a good way to create popups and signup forms that gave us the option of what pages/where we wanted to show them, optinmonster does this with ease and integrates with Shopify and Klaviyo

Small Business (50 or fewer emp.)
Sep 22, 2022
 Source
Overall Rating:
4.5
EP
Erin P.
Director Of Marketing
Share
"Great customer service at a decent price"
What do you like best about OptinMonster?

Optin Monster has some of the best customer service I've experienced. They will send me a video and show me exactly how to do something. The price is a bit steep for a small business like ours but the customer service makes up for it.

What do you dislike about OptinMonster?

A little prices and it doesnt have some of the cooler features that OptiMonk has.

What problems is OptinMonster solving and how is that benefiting you?

website pop ups

Small Business (50 or fewer emp.)
Sep 22, 2021
 Source
Overall Rating:
1.0
BK
Brian K.
Manager
Share
"Issue with billing"
What do you like best about OptinMonster?

I have been using OptinMonster for over 5 year. Great value on because of no limit on sites. I paid $29 a month and was happy.

What do you dislike about OptinMonster?

BUT this ended then they changeed my pricing to $199 a month. No warning in-app. No change in my subscription. They just started billing me $199 a month. WHAT!! I contacted them and explained the issues. They told me they had changed the terms and now I would be billed for the number of sites on my account. I told them only 2 sites were active - having a popup running. But still, I should pay for a service I did not use. I thought this could not be right. I expected Option Monster to care about customer experience. I asked to check with a manager if this could be right... They did not care. No refund. No understanding. Optin Monster are just thinking on short-term profit. Now I'm moving to Sleeknote.

What problems is OptinMonster solving and how is that benefiting you?

Turning visitors into leads.

Small Business (50 or fewer emp.)
Jan 15, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"The most cost-effective solution for popups"
What do you like best about OptinMonster?

Optinmonster is the best solution for the money. Setup popups very easily and get results instantly.

What do you dislike about OptinMonster?

The reporting is somewhat unorganized, and the templates can become difficult to customize if you're not great with css or js.

What problems is OptinMonster solving and how is that benefiting you?

Launch popups and a/b testing on multiple pages easily.

Mid Market (51-1000 emp.)
Jan 19, 2018
 Source
Overall Rating:
5.0
Jordan L. avatar
Jordan L.
Digital Marketing Specialist
Share
"Killer lead gen for a great price"
What do you like best about OptinMonster?

The power you get for the price you pay. OptinMonster offers a suite of lead gen tools that anyone can add to their website in seconds. Compared to what competitors offer in terms of lead gen tools, OptinMonster really can't be beat for price and features. Plus it is dead simple to install and use.

What do you dislike about OptinMonster?

Some things are tricky to pull off but there's a lot of helpful documentation.

What problems is OptinMonster solving and how is that benefiting you?

Lead gen is the backbone of any successful B2B business. The more you can engage with website visitors the more chance they'll convert. OptinMonster helps with a variety of ways to intercept visitors and convert them.

Mid Market (51-1000 emp.)
Nov 24, 2021
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"An effective way to generate leads"
What do you like best about OptinMonster?

Optinmonster is something that is effectively used by our marketing team to generate leads. The software is quite easy to use and can also be used by someone who is not much technically advanced.

What do you dislike about OptinMonster?

There is not much to dislike about Optinmonster but the team can definitely work on customer support and pricing.

What problems is OptinMonster solving and how is that benefiting you?

We are using OptinMonster to create beautiful forms in a very simple way which apparently helps us to generate more and more leads.

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