Previously known as Jarvis and Conversion.AI, Jasper is an AI writing tool that was created to produce content quickly. With Jasper, users can automatically generate long-form, search-engine-optimized content in seconds. The platform lets you create content in over 25 languages, making it easy to customize the content, it also lets users identify important elements in their text for easy replacement, while fonts and styles can be customized based on thousands of fonts and styles.
Capabilities |
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Segment |
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Deployment | Cloud / SaaS / Web-Based |
Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
Training | Documentation |
Languages | English |
In this Jasper AI review, we’re exploring the features, functionality, and benefits of a popular artificial intelligence writing tool. In recent years, companies have rapidly begun to leverage the benefits of AI for multiple processes and operations.
Around 91.5% of leading businesses say they invest in AI on an ongoing basis. However, studies show the majority of these companies are focused on harnessing AI for cybersecurity, compliance, customer service, and support.
AI writing tools are still a relatively underutilized form of AI service, designed to empower marketing professionals and accelerate the production of high-quality content. Although the AI writing landscape is still quite new, experts say it will grow to a value of $1,363.99 million by 2030.
Jasper AI, previously known as “Jarvis”, is widely regarded as one of the best AI writing tools around. This simple solution aims to help businesses improve their writing, brainstorm ideas, and come up with new content for marketing purposes.
But is Jasper AI really as valuable as it seems? Let’s find out.
Previously known as “Jarvis”, Jasper AI is an online writing tool that leverages artificial intelligence to help users create new content, and improve their existing writing. Jasper can create content automatically, using natural language processing combined with specific inputs.
Using Jasper, business leaders and marketers can create blog posts, ads, social media posts, landing page copy, stories, and news reports within a matter of seconds.
Jasper is widely regarded as one of the best AI writing tools around, with more than 1000 5-star reviews on trusted sites, and endless positive feedback from customers. The solution produces some of the highest quality AI-driven content because it has already been trained by expert marketers and copywriters. The key advantages of Jasper AI include:
Jasper AI was released in 2021 by CEO Dave Rogenmoser, and is backed by the same team responsible for the “Proof” software.
Previously, Jasper AI was known as both Jarvis AI and Conversion.ai. However, it’s managed to maintain an excellent brand reputation, despite a few refreshes over the years. The company has also achieved some phenomenal success in the AI market within a short period.
In November 2022, Jasper AI successfully raised $125 million in Series A funding, giving it a valuation of approximately $1.5 billion today.
Jasper promises to rapidly increase the content output of marketing companies, help them to brainstorm new ideas, and ensure they can write better in every environment. The AI solution is trained to produce high-converting copy, and all of the content produced is plagiarism-free.
One of things we noticed during our Jasper AI review, is that this technology is extremely straightforward to use. Although you will need to deliver specific information to the AI algorithm to ensure you’re producing the right content, there’s plenty of guidance throughout the interface to help you. Once you sign up for a plan with Jasper AI, you can create content in 3 simple steps:
Jasper AI comes with a range of templates for users to choose from, so they can focus on building the right kind of content for each platform. Each template is optimized for a different environment, use-case, or content marketing goal.
You can search through the available templates with a keyword or simply browse through the various options offered by Jasper on the dashboard. Options range from long-form content to AIDA frameworks, Facebook ad posts, and more.
Once you’ve picked an appropriate template for your content in Jasper, the next step is narrowing down the specific information you want the content to cover. This is probably the most complicated part of using Jasper AI. You’ll need to be precise on the subjects and topics you want Jasper to cover, to ensure you’re developing the right information.
You can enter information like specific headlines or sub-headings for a blog post. It’s also worth entering information about the kind of voice you want to portray in your writing, such as “witty” or “persuasive”. Users can also include a content brief, keywords, and any other relevant information they would usually give to a blog or content writer.
Finally, once you’ve entered all of the correct information into the Jasper ecosystem, you can click the “Generate AI content” button. You can also choose how many versions of your content you want Jasper to produce, so you can explore different options to find the right one.
The system will start producing content at an exceptional speed, on the right-hand side of the page. You can then click into this section and start editing your content, using suggestions for grammar and spelling from Jasper to guide you.
Jasper AI has various levels of writing support to offer, depending on the package you choose for your service. “Boss Mode”, is the switch you can use on premium plans to enhance your writing experience, and write up to 5 times faster.
Boss mode speeds up your content pipeline by allowing you to create content 80% produced by AI and 20% edited by you. The solution also integrates with SurferSEO.com, to ensure you can use the right keywords for your content. Plus, it works with Copyscape to check your content for plagiarism.
As an added bonus, Grammarly is also included to help improve your grammar and fix spelling mistakes rapidly. Boss mode includes:
One of the things that made our lives easier during our Jasper AI review, was using AI “recipes”. These are pre-built workflows which already include a series of specific commands designed to help you create content quickly and conveniently. You can create your own recipes, and also access new recipes shared by the Jasper community.
All of the recipes you use will be saved in your “recipes” tab in the Jasper sidebar. You can get started with recipes using the featured list available on Jasper or the suggested options created by the community. Simple click the recipe you want to use, and select “run” to create a new document using the recipe of your choice.
You can also alter your recipes however you like, making changes to keywords, tone of voice, and other valuable points.
One of the biggest concerns companies have about using AI for content generation, is that they won’t get the same excellence from a robot as they would from a human. First, it’s worth noting that Jasper still needs some input from a writer or marketer in order to produce the right content. In this way, it’s not a complete replacement for your marketing team.
However, if you can get the input and framework right, then Jasper can produce relatively high-quality content. The key to success is making sure you read through what’s produced carefully. Let’s look at Jasper’s performance in a few key areas:
As mentioned above, Jasper AI isn’t an alternative for a copywriter or a comprehensive marketing team, but it can be a powerful tool for a range of use cases. Some of the people most likely to benefit from this tool based on our Jasper AI tool include:
Simply put, if you’re looking to automatically create better content at speed, Jasper might be a worthwhile investment. Just don’t expect the tool to do all of the work of content creation for you.
Part of what makes Jasper AI such a compelling choice for today’s business owners is how effective the technology is at integrating with other critical marketing tools. The solution has its own Chrome extension, as well as various integrations for tools like:
Jasper AI is an excellent AI writing assistant, but it’s far from the only solution on the market. There are plenty of other leading tools out there designed to deliver similar functionality. However, Jasper does have an edge in the current market. It offers benefits most other solutions don’t, such as:
All of the amazing functionality you get from Jasper comes with a specific price tag. There are a few different options to choose from. To begin, you’ll be able to create up to 10,000 words of content for free, to see whether you’re really comfortable with the service. Notably, however, you will need to enter your credit card details to do this.
Outside of the free plan, there are three paid packages to choose from. You can swap between monthly or annual payments, depending on your needs. However, annual plans do come with a 17% discount if you’re looking to save some extra cash.
Options include:
Every plan can be customized with an increase in word counts and the number of team members. This means the more content you produce, the more you’re likely to pay.
Ultimately, Jasper is an excellent tool for AI content writing and editing. However, like any online tool, it has a range of pros and cons to consider.
Pros:
Cons:
Ultimately, our Jasper AI review revealed that this tool could be a valuable solution for many companies struggling with content creating. It can help you to come up with unique ideas for content, and accelerate the writing process. However, it’s not the perfect way to eliminate the need for any content writers in your marketing strategy.
Jasper can improve the content produced by your team, and give you more assistance with your overall content writing plan. However, we’re not sure if it will completely eliminate the need for amazing writers in the digital marketing landscape.
The most helpful thing Jasper offers is its new chat capability, which generates output in response to prompts written in plain converstional English as if you were simply speaking to a friend that was already experienced in the subject matter.
While the majority of facts produced by Jasper end up being accurate, there are enough misses to make fact checking a must for every point, figure, statistic, etc. Sometimes the discrepancy is major, so you need to be particularly careful for YMYL niches. That said, this applies to all AI content generators and is something you're already spending time on. The new ability to include Google search results with citations in the answers provided by the chat feature will significantly improve your fact checking speed.
Jasper increases our weekly article output capacity and reduces our cost per word of content. We are producing roughly 4-5 times the number of weekly blog posts across our sites compared to our pre-Jasper days with a monthly cost savings of over $8,000.
Jasper comes with over 50 templates, so everything in content creation gets covered. Honestly, templates are the best features. If you, for example, need to write a blog post, Jasper comes with the right content and 'dialect.' If you need to write a product description later, you use the next template. Within the template, you can still fine-tune the style and prompt to get a decent output. Jasper has a lot of content for learning the tool, and they provide you with many tips and tricks to get jobs done. Text quality is great.
Jasper is not the cheapest AI content creation tool. Prices could be more affordable. It's a volume plan, so long texts could become quite costly. Besides the pricing, there is a significant upside. It works best in English; translations into German need to be proofread.
I create different kinds of content for our own or customer channels. It saves time, and as I am not a native English speaker, it also helps me with grammar and typos. I use it sometimes for some creative brainstorming. It's so helpful not to start with a blank piece of paper."
the new chat dialogue is great. Also having the templated recipes for things like press releases and other specific needs is very valuable.
Sometimes the results are off and repetitive, however, once you learn how to structure your queries, the results are still really good.
Jasper helps create the foundation for articles. We have an outline and topic, and can ask Jasper to smooth out writing, use it to get deeper content, and use it to put together standard Press Releases from content we give it. It is a time saver.
I use Jasper mainly for ad and landing page copywriting. It has helped me to speed up the time to market and test many more variations to find the ones that convert best. I also use it to create lead magnet e-books, blog posts, and video script outlines for my clients, increasing my value. Overall, my productivity has increased 4x with respect to these marketing activities.
I liked ChatGPT when it first came out for quickly outlining content topics and filling in the descriptions. Jasper did not have this capability initially, so I used ChatGPT for quick short-form copywriting and content writing. Jasper introduced this quick chat feature soon after, so I tested it compared to ChatGPT and found the latter's output better. ChatGPT has been highly unavailable in the last few weeks, and Jasper has improved the output, so I have gone back to using it for the quick outputs now. I also have Jasper Art but have not been able to master the prompt inputs to get decent results. It could be better if I put more time into learning the prompts and training the Jasper AI. I've tried some of the output images in Google Performance Max campaigns but found that real pictures still out performed the AI ones.
Jasper is improving with better prompt education and building on their workflows and recipes. I find that I continue to get better at the prompts and the more I train the Jasper AI, the better it gets to know what I need and the more I like the output it provides.
It really helps us to improve our written articles in English, and overall improves them a lot on content, structure, etc. And it's super fast with anything you need, an excellent assistant!
Well, sometimes it doesn't understand our prompts, or the results aren't what you were looking for. In most of the cases, this is our own fault so improving the promt helps, but still there have been some struggles every once a while. I guess that's normal in the beginning.
As mentioned before, mostly the language. We've always writteen in English but it's a struggle if it's not your own language. Now, we still have the great ideas for content but Jasperhelps us to improve it AND write it up in fantastic English!
It takes what I come up with and makes it better and expands on my ideas.
Some times it can be difficult to get the output I am looking for but with use its getting easier.
It helps me write better emails and LinkedIn post
Jasper takes a one-liner and captures my thoughts so perfectly without me having to craft something from start to finish.
The user interface can be a bit for more friendly in terms of the options given and the ease of finding what you would need.
Saving me time and energy. I no longer have to write my blogs from scratch. I can get an idea from Jasper and tweak it to my desire
Are you a content creator, director of a content team, or just find yourself in need of better quality content? Look no further - Jasper is here to help! Jasper provides written copy and content that converts, making it easy for you to reach your target audience. He'll also help you break through writer's block by helping you spark fresh ideas. Whether you're writing emails, captions, or love letters, Jazz has got you covered! This AI sidekick is trained to be the perfect virtual assistant for creating high-converting marketing copy. Scale up 10x quickly with Jasper and make sure no valuable time or energy is wasted. And if that wasn't enough, this miraculous AI-powered business can read and write content in 26 languages including English, Spanish, Japanese, and Portuguese! With Jasper on your side, gone are the days of struggling to translate copy into multiple languages. You can even collaborate with your team from across the world and view any updates in real-time – all while using this incredible AI sidekick at half the cost of hiring a foreign language expert! What’s not to like about Jasper?!
Are you tired of being held back by writer's block? Do you wish you had a sidekick to help craft the perfect message, no matter what language? Jasper is here to solve all your content problems! Our AI-Powered technology can read and write in 26 languages so it's easier than ever to create high-converting copy that converts. With Jasper, you can get the creative juices flowing with brainstorming sessions and 10x your content output with ease. You can even invite team members from around the world to collaborate and all updates appear in real-time. No longer will small business owners, CEOs, or content creators feel held back by pesky writer's block or tedious processes. Get with the future and use Jasper today to make sure you're creating efficient marketing content!
Everyone from busy CEOs to content creators can benefit from having Jasper, the AI-powered writing sidekick in their lives. If you’re looking for a way to optimize your content output, maximize conversions, or spark fresh ideas, then Jasper is the tool you need. Unlike traditional writing tools, Jasper is trained to produce high-converting marketing copy and allows you to write better everywhere - whether it's emails, captions or love letters! Plus with the ability to read and write in 25 different languages including English, Spanish, Japanese and Portuguese, your message will be sure to reach a wide audience. At its core, Jasper helps businesses utilize AI technology so they can improve their processes and products. So if you want an all-in-one solution that is easy to use and effective at producing results that turn into success stories of collaboration and creativity - Jasper is the answer.
What I like best is that it's pretty accurate and there's a lot of different options.
What I dislike is that there needs to be more recipes, integration with Microsoft Word, and allow more texts put into the templates.
I've been using Jasper for quite a few different things. I've used the first starting to write a book, emails, and some school work.
Jasper streamlines your day-to-day work and makes it possible to achieve a level of volume that you normally wouldn't be able to on your own. The tool is easy-to-use, reliable, and valuable. I love the building-block approach that the tool has with its Templates — all you need to do is complete the fields and generate outputs! Plus, the new Chat feature is AWESOME – I love how it references the sources!
I wish the plagiarism checker was included in the core product. Also, I often need to fact-check to ensure accuracy because the writing assistant doesn't give you citations.
Jasper helps get our content 40-50% of the way there — whether it's the first draft or filling in the gaps. It helps us keep costs low while trying to achieve a higher level of output month-over-month.
I love that Jasper can help me rewrite our YouTube script as a blog post, create a social caption tailored for each platform, write the YouTube copy and the newsletter copy to finish it out. Jasper's AI does a great job of learning from your corrections and inputs. I can save a description for each faucet of our marketing and use it to reproduce what I've written in a format that's tailored for every outlet. It's saved me hours of headache and time.
Jasper can be a bit cookie-cutter if you don't know how to work with it. It can sometimes make the content sound very generic and sometimes has difficulty rewording it another way. Maybe it gets a bit of writer's block too, but it will just repeat what I've said in a different order instead of rephrasing it.
Jasper is helping me spend less time on content creation by helping me rework my original content in various ways to optimize it for each outlet. Because Jasper can read so much of the document it is working on, I can save time on batch content creation days by giving Jasper an overview of our monthly content and asking Jasper to create copy for each platform and day. It takes me less to interact with and alter what Jasper has written than I take in revisions with contracted copywriters, and I know my project is on track and accomplishing its goal the whole way through.
Jasper is really helpful in filling a blank sheet when thinking about new concepts that need to be put on paper. Also, for reviewing already written text, Jasper does a great job. I use Jasper for making action lists when I need to get things done for rather complex tasks.
Nothing to dislike. Jasper is a great product that I have been using for a few months now (even before the GPT-3 hype was even talked about). For the Jasper.ai team: keep up the great work!
Writing short surveys of human written text Brainstorm new ideas Make texts better understandable and readable Clears the blank page when having a writers block ...
I love how I can produce seo friendly content at scale on blogs, social media platforms, or ads. I'm able to do 3 times the amount of work now with less effort!
The content produced by ai writing can feel a bit generic but that's more about the early stages if ai writing than jasper itself.
I need to produce a lot of content and Jasper helps me produce more with less effort.
Jasper is an excellent AI writing assistant. It takes my words and turns them into clear sentences, helps me develop new ideas, and breaks through writer's block. However, Jasper's output depends significantly on your input. So for the best results, give Jasper concise instructions. The upsides of Jasper are that it is affordable, and you can earn non-expiring credits by attending short courses. Plus, it's convenient and reliable - I control the result. So it's the perfect tool for any written project.
I have always described Jasper as "jaunty." The tone of voice of the output tends to stray in the exuberant zone. This is where giving Jasper clear and concise inputs helps with both the tone of voice and the quality of the output. One of the downsides of Jasper is that it tends to repeat itself. You need to make judicious edits to ensure that the content doesn't contain the exact phrases over and over. Also, Jasper uses incorrect facts. You'll need to thoroughly fact-check your content to ensure you are not stating something untrue.
Jasper helps me create content much faster than if I wasn't using Jasper. I can write informational articles much faster using Jasper. Jasper is great at crafting sentences from my words.
Jasper has proven to be a really useful tool for producing content - blogs, social media etc. The best thing about Jasper is that it saves time.
Jasper is so powerful that you need to invest some time to learn how to get the most from it - but it really is worth it
Jasper helps us to produce content that we would otherwise not have the time to create. It saves us time that we can then invest in other areas of the business. Jasper also helps to generate leads due to increasing our social media reach.
Jasper helped us get passed the "blank page" problem and allowed us to generate blog outlines and 1st drafts so much quickly than having an army or writers to get the same work done.
The generated responses in Docs aren't always as good as they are in Chat so managing the right question in Chat prompts is more effective than using the Compose function within Docs.
Jasper has helped us brainstorm blog outlines more quickly then convert those into 1st draft blog articles for our editors to convert into polished articles. Additionally, Jasper helped us rephrase technical jargon throughout our website into a more approachable tone.
Jasper allows you to take advantage of pre-programmed templates to create high quality content in a very short time, this allows you to save research times by focusing only on the finishing of the final piece.
To create a good amount of content you need a medium/large plan, which obviously also requires a higher cost, but the investment will pay for itself in the end.
Jasper allows me to create content quickly and without having to waste days to fully understand that subject.
I have been using jasper.ai for a while now, and there are a few things that I like about it the most. Firstly, the outputs are impressive and don't seem to have the limitations of some other models. The Chrome extension is amazing and has allowed me to integrate it with just about any writing interface I use in a browser, including email, CRM, docs, and more. Another favorite feature of mine is haveing plagiarism checker access and Grammarly integration. The Surfer SEO integration is fantastic! I appreciate how the jasper.ai team is working hard to ensure that the user interface operates in a way that doesn't require understanding the arcanum of AI like embeddings. Instead, they are trying to integrate it so that it just makes sense in workflows. I have also started using their recent chat feature, which has the potential to become their greatest competitive edge. It's great that I also have the option to include Google search data.
Document management needs improvement, Chat is not yet at the GPT level but my guess is they will soon start pushing out improvements soon.
Here are a few major improvements we have seen since adding Jasper to our team: 1. Blog writing for our website to communicate and build our SEO is incredibly fast and effective now. 2. Email drip campaigns are crazy fast to create. 3. Social content is deployed at least 30x 4. We can offer new services to clients using what we have learned by adopting Jasper.
What I like most about Jasper is that I am able to outsource mundane writing task to a low cost VA. I had over 200 pages of content written last month that is already generating traffic and ranking for keywords and it cost me less than $300.
The only downside of using Jasper is that sometimes I need to fact check and it doesn't give me citations. That's the main thing that has slowed me down from generating more content. Also, it doesn't always pass AI detection scans, but I don't think it's that important for what I'm doing today and I have some workarounds for it that take 5-15 minutes per article.
Jasper helps me communicate facts in a way that is easy for readers to digest. I hate writing fluff, like introductory paragraphs. I get stuck looking at a blank screen. It has taken a task I hate and turns it into something fun and fast.
- Create product content for e-commerce. - Increase content creation productivity. - Create blogs and content as a human would.
- Trying to understand the possible effect google might have in terms of SEO, we are being wary about being penalized for using jasper too much for product details and content.
Creating and developing product content for our e-commerce. Helping us write blogs about the products we sell. Giving us more capacity to do other tasks. Growing our ogranic traffic.