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Drip Logo
Drip
Automate Your Marketing Flow
4.4
(459)
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Drip Reviews & Product Details

Drip Overview
What is Drip?

Connect, engage, and relate to every customer on a personal level with smarter ecommerce marketing automation by Drip.

Company Drip Global, Inc.
Year founded 2013
Company size 51-200 employees
Headquarters Minneapolis, Minnesota, USA
Social Media
Drip Categories on Findstack
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Crevio
Sponsored
5.0
(1)
$29.00/month
Crevio is a platform for creators to sell digital products, services, courses and access to other 3rd-... Learn more about Crevio
Ask Questions about Drip
What Drip is best for?
How does Drip compare to HubSpot?
What are the pros and cons of Drip?
Drip Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Drip Features
A/B Testing
Analytics/ROI Tracking
Attribution Modeling
Behavioral Targeting
CRM Integration
Campaign Management
Contact Management
Content Management
Customer Data Platform
Customer Surveys
Customizable CTAs
Drip Campaigns
Dynamic Content
Email Marketing
Event-Based Triggers
Forms Management
Landing Pages/Web Forms
Lead Management
Marketing Automation
Mobile Marketing
Multichannel Marketing
Predictive Analytics
SEO Management
SMS Marketing
Sales Intelligence
Segmentation
Social Media Integration
Web Analytics
Website Visitor Tracking
Workflow Automation
Drip Media
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Drip Screenshots
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: January 02, 2025
Drip Logo
459 Drip Reviews
4.4 out of 5
Small Business (50 or fewer emp.)
Oct 31, 2018
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"My favourite email automation system"
What do you like best about Drip?

I love how easy it is to build complex workflows; you can create almost any sort of triggers you can imagine. It allows you to really design what you want your customer's journey to be

What do you dislike about Drip?

Having built-in A/B testing for main body copy would be good

What problems is Drip solving and how is that benefiting you?

Building a base of subscribers and engaging with them - to generate sales ultimately.

Small Business (50 or fewer emp.)
Oct 30, 2018
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Huge Fan Of Drip!"
What do you like best about Drip?

The versatility of Drip is one of my favorite aspects. There are so many options to build workflows and campaigns for different situations.

What do you dislike about Drip?

The analytics are not as we had hoped. It is confusing to find how conversions tie to campaigns and workflows.

What problems is Drip solving and how is that benefiting you?

We are able to send more productive post purchase and abandoned cart email sequences.

Small Business (50 or fewer emp.)
Oct 30, 2018
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"My Drip review"
What do you like best about Drip?

Visual workflow automation editor, easy integrations with facebook custom audience, bulk tasks.

What do you dislike about Drip?

very poor conversion tracking and reporting. Not able to download a report of conversions that result from emails and the attribution type (click, open, viewed). How are customers expected to make data driven decisions without basic conversion reporting?

What problems is Drip solving and how is that benefiting you?

keeping in touch with leads, helping the onboarding process, converting leads into customers.

Small Business (50 or fewer emp.)
Oct 29, 2018
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Great and indispensable"
What do you like best about Drip?

Easy to set up. Easy to get started and with great analytic feedback and overview.

What do you dislike about Drip?

Nothing to write here. Its pretty much just great.

What problems is Drip solving and how is that benefiting you?

Great tool to customer contact and more-sales.

Small Business (50 or fewer emp.)
Apr 24, 2018
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Flexible and simple"
What do you like best about Drip?

Drip is easy to configure yet pretty flexible in its offering

What do you dislike about Drip?

User management is pretty basic and some stats are lacking.

What problems is Drip solving and how is that benefiting you?

Im using it for all customer messaging

Small Business (50 or fewer emp.)
Apr 23, 2018
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Super easy for the beginner email marketer"
What do you like best about Drip?

How easy it is to set up emails, campaigns, workflows that have your recipients easy going through pipeline simply. I used to use MailChimp and could never figure it out. Drip is just so straight forward, with template and guides that are easy to understand, and team that will answer your questions.

What do you dislike about Drip?

Wish the support person was LIVE more often at a time convenient for me.

What problems is Drip solving and how is that benefiting you?

I sucked at email marketing before Drip came along. I used MailChimp but could never figure out how to step my audience through a simple workflow so they got the information that was specific to them.

Small Business (50 or fewer emp.)
Apr 23, 2018
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"DRIP is worth considering "
What do you like best about Drip?

Simplicity, yet able to handle workflow and automation. Drip's visual workflow is easy to understand. The email scheduler and tagging are great. I love the help center and support. Support has always been great to work with. Uploaded lists are easy. The integration is simple and works like a charm. Drip will even take ebooks you have available and create an email campaign for you based on a book or ebook/pdf you've created. The dashboard is great and easy to understand. I love that they are constantly improving and making it easier and better every day!

What do you dislike about Drip?

Lack of templates and automation ideas. It would be great to have more templates both in the email builders and in the workflow automation. More examples would help. It would also be helpful to be able to send one off emails easier. Selecting lists for broadcasts can sometime get clunky if you have several lists or tags.

What problems is Drip solving and how is that benefiting you?

Automation is a huge help with Drip. I've used other complicated systems and DRIP has replaced them all. Setting up campaigns is simple and saves me time on all ends. This system has been great for me to keep track of campaigns and client behavior.

Small Business (50 or fewer emp.)
Apr 20, 2018
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Great light-weight way to build powerful drip campaigns"
What do you like best about Drip?

Custom sending domains, simple interface, great integrations with other tools.

What do you dislike about Drip?

UX for email editing could be easier, there are a few too many clicks. There also could be better safeguards to ensure users don't get put into the wrong campaign but overall very good.

What problems is Drip solving and how is that benefiting you?

Being able to take marketing data from multiple sources and build a smart drip campaign.

Small Business (50 or fewer emp.)
Apr 19, 2018
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Simple Email Automation/Marketing for a Busy SoloPreneur"
What do you like best about Drip?

For the most part, Drip will guide you into getting a form on your website to starting an automation sequence to creating a whole workflow, without much prior knowledge on your end.

What do you dislike about Drip?

There can be some rough edges around set up of the workflow which may not be as clearly defined for those not used to doing email automation.

What problems is Drip solving and how is that benefiting you?

Using Drip has allowed me to set up a workflow on a technical item I am offering. It allows me to send a few automated emails after a user signs up for a sample of the specific item.

Small Business (50 or fewer emp.)
Apr 19, 2018
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Using drip has really helped me automate and frees up time."
What do you like best about Drip?

I like the advanced automation features.

What do you dislike about Drip?

Pricing structure and frequent down times.

What problems is Drip solving and how is that benefiting you?

Automation.

Small Business (50 or fewer emp.)
Apr 18, 2018
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Awesome product"
What do you like best about Drip?

Easy to use email marketing tool and I love the visual workflows

What do you dislike about Drip?

There isn't anything I dislike, although sometimes I hear that Active Campaign would offer features that are more relevant to me at a better price.

What problems is Drip solving and how is that benefiting you?

Staying in touch with customers and building relationships with new potential new customers

Small Business (50 or fewer emp.)
Apr 18, 2018
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Great service"
What do you like best about Drip?

Reliable, easy to use, easy to find tutorials online. I like the interface.

What do you dislike about Drip?

Will be very useful to have access to HTML templates for emails. An email builder will be awesome. I suggest to make more easy to see the different leads tags, maybe with a funnel visualization - if I could create my own funnel and associate a tag to each stage, will be very helpful.

What problems is Drip solving and how is that benefiting you?

We are an agency and we use for our clients (just one, for now). It help our client's to stay in touch to their customers and automate this process.

Small Business (50 or fewer emp.)
Apr 18, 2018
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Drip is a great email marketing tool"
What do you like best about Drip?

I like Drip mostly because it's flexible and there are a lot of automation and funnels that you can build through Drip, building a truly automated marketing system.

What do you dislike about Drip?

It does have some more milestones that I think it needs such as a more easy to use drag and drop interface, as well as more blueprints readibly visible within campaigns and automations section. Also segmenting of customers should be a bit more visual, perhaps some out of the box segment recipes. All that being said, these are all things I think Drip can easily improve on, and I'm excited to see those changes come up through the year.

What problems is Drip solving and how is that benefiting you?

Automating email processes and funnel management. Drip can truly allow you email marketing run with minimal manual effort.

Small Business (50 or fewer emp.)
Jan 05, 2018
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"New and easy implementation"
What do you like best about Drip?

So far making the switch from our other vendor has been seamless.

What do you dislike about Drip?

Compared to our previous vendor so far I can't tell the company anonymous people on our site are from.

What problems is Drip solving and how is that benefiting you?

Simpler, user friendly compared to our previous vendor

Small Business (50 or fewer emp.)
Jan 04, 2018
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Easy To Build Email Drip Campaigns"
What do you like best about Drip?

The app itself has a pretty solid UI. There’s a bit of a learning curve making sure everything is set up properly but the support team is incredible helpful. Once you get yourself set up it’s pretty smooth sailing.

What do you dislike about Drip?

Creating HTML emails could be much more user friendly and also more capable.

What problems is Drip solving and how is that benefiting you?

Email Marketing and Automation

Small Business (50 or fewer emp.)
Jan 05, 2021
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Full featured ESP"
What do you like best about Drip?

Automated workflows are powerful and easy to use.

What do you dislike about Drip?

No simple way for creating a 'manage subscriptions' page allowing recipients can remove themselves from from individual lists rather than unsubscribing from all emails.

What problems is Drip solving and how is that benefiting you?

List building and nurturing of leads.

Small Business (50 or fewer emp.)
Dec 28, 2020
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Would Rather Use Klaviyo"
What do you like best about Drip?

Drip is an easier email automation platform - it’s easy to set up

What do you dislike about Drip?

Well, the cost is relatively high and there’s not many integrations.

What problems is Drip solving and how is that benefiting you?

Email marketing platform - communicating with clients

Small Business (50 or fewer emp.)
Dec 07, 2020
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Easy to use, gets desired results"
What do you like best about Drip?

Simple interface, easy to navigate and create content.

What do you dislike about Drip?

I haven't had any issues with the Drip functionality, if I am being picky it would be nice to have a dark mode.

What problems is Drip solving and how is that benefiting you?

Our opened and click through rate both increased after switching to Drip.

Small Business (50 or fewer emp.)
Oct 16, 2020
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"User friendly, easy CRM"
What do you like best about Drip?

It's very easy to automate tasks and manage customer databases.

What do you dislike about Drip?

Sometimes it glitches and says "something's not right. please refresh." and then information is lost even though, it supposedly autosaves. If they fixed this glitch, I wouldn't have anything to dislike about it.

What problems is Drip solving and how is that benefiting you?

Managing customers, sending emails to clients with ease, they even added the ability to text customers for free until the end of the year.

Small Business (50 or fewer emp.)
Sep 30, 2020
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Easily send newsletter and send action-based messages to your customers"
What do you like best about Drip?

The ability to create workflows and trigger actions based on what the visitors did on your website

What do you dislike about Drip?

The workflow structure is a bit rigid and the pricing is on the high side. I'd like to get the ability to being more fluid in the actions I do.

What problems is Drip solving and how is that benefiting you?

Keeping in touch with customers by email, sending the automated messages and newsletters.

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