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Drip Logo
Drip
Automate Your Marketing Flow
4.4
(459)
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Drip Reviews & Product Details

Drip Overview
What is Drip?

Connect, engage, and relate to every customer on a personal level with smarter ecommerce marketing automation by Drip.

Company Drip Global, Inc.
Year founded 2013
Company size 51-200 employees
Headquarters Minneapolis, Minnesota, USA
Social Media
Drip Categories on Findstack
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Crevio
Sponsored
5.0
(1)
$29.00/month
Crevio is a platform for creators to sell digital products, services, courses and access to other 3rd-... Learn more about Crevio
Ask Questions about Drip
What Drip is best for?
How does Drip compare to HubSpot?
What are the pros and cons of Drip?
Drip Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Drip Features
A/B Testing
Analytics/ROI Tracking
Attribution Modeling
Behavioral Targeting
CRM Integration
Campaign Management
Contact Management
Content Management
Customer Data Platform
Customer Surveys
Customizable CTAs
Drip Campaigns
Dynamic Content
Email Marketing
Event-Based Triggers
Forms Management
Landing Pages/Web Forms
Lead Management
Marketing Automation
Mobile Marketing
Multichannel Marketing
Predictive Analytics
SEO Management
SMS Marketing
Sales Intelligence
Segmentation
Social Media Integration
Web Analytics
Website Visitor Tracking
Workflow Automation
Drip Media
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Drip Screenshots
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: January 04, 2025
Drip Logo
459 Drip Reviews
4.4 out of 5
Small Business (50 or fewer emp.)
Apr 30, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Good tool for Automation"
What do you like best about Drip?

I really like that I can create different workflows on Drip. It makes it easy to organize customers and potential customers into different funnels which is very convenient. I also love their automated workflows, they are really easy to understand and implement.

What do you dislike about Drip?

Drip can be glitchy at times which can get frustrating, but really over all it is a great tool for its price point.

What problems is Drip solving and how is that benefiting you?

We are using it to segment readers who subscribe to our blog. It lets us create targeted campaigns to then convert those subscribers into customers of our products.

Small Business (50 or fewer emp.)
Apr 25, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Easy to navigate"
What do you like best about Drip?

I like the dashboard in Drip. It is visually easy to navigate and when I can't find something, the knowledge base is super helpful!

What do you dislike about Drip?

I think some of the functions could be grouped better or easier to find. For example, I don't like that I have to exit a workflow to edit a subscriber, or that there is different screens for tags and campaigns when editing a subscriber. It would be nice to edit the subscriber more like a CRM where notes could be added and the tags/subscriptions could be managed on one page.

What problems is Drip solving and how is that benefiting you?

Drip helps me send campaigns and broadcasts at the moment, I haven't used it for a lot of workflows. I am hoping to use the workflows more as my subscriber base grows.

Small Business (50 or fewer emp.)
Apr 24, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Easy to use"
What do you like best about Drip?

Drip’s functionality is straightforward and easy to use. I love that I can schedule lots of different campaigns and broadcasts.

What do you dislike about Drip?

There’s nothing I dislike about Drip so far.

What problems is Drip solving and how is that benefiting you?

Drip helps me stay consistent and organised.

Small Business (50 or fewer emp.)
Apr 20, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Great Experience!"
What do you like best about Drip?

We are new to Drip, but they made the migration process super simple and are really responsive!

What do you dislike about Drip?

Nothing yet! We are very new to Drip, but really enjoying it so far.

What problems is Drip solving and how is that benefiting you?

Hoping to have better open rates and more options for email structure.

Small Business (50 or fewer emp.)
Apr 19, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Drip Review"
What do you like best about Drip?

workflow builder is great, lot's of features for decision making. Easy to use, great visualization of flows.

What do you dislike about Drip?

ordering/re-ordering of subscriber list changes back to default if you go into a subscriber detail then hit the subscriber list link again to return to the main page. You lose your spot in the list and have to re-order

What problems is Drip solving and how is that benefiting you?

staying in contact with prospects & customers

Small Business (50 or fewer emp.)
Apr 19, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Tired is wasting time hacking email and ready for a real solution"
What do you like best about Drip?

Drip solves a number of issues for me: Pop up opt ins Timed exit forms Clean data base management Ease of tagging Visual funnel development Data sharing between lead sources

What do you dislike about Drip?

The UI takes getting used to. Portions of it feel intuitive (right brain creative) while others feel very clunky (left brain IT department)

What problems is Drip solving and how is that benefiting you?

Lead capture and relationship building with my list are the top 2 things I’m tackling with my license.

Small Business (50 or fewer emp.)
Apr 19, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Easy to pick up, though very deep"
What do you like best about Drip?

The ease with which to make a flow and it all feels very well thought out, with the end user in mind. There is not much clutter.

What do you dislike about Drip?

I cannot adjust the language settings for the users. I send emails to Dutch users, but still some things are in English. And the email template is simple, but I wish a little bit more was possible with this.

What problems is Drip solving and how is that benefiting you?

It is a perfect solution for marketing automation. Even has options as lead scoring and it is actually cheaper than the competition.

Small Business (50 or fewer emp.)
Apr 18, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Super helpful team, awesome feature set for price"
What do you like best about Drip?

The support team is always helpful, even when they can't specifically solve the problem right away. They are open to feature suggestions. And the value is very high on feature set vs competition.

What do you dislike about Drip?

I'm sometimes left wanting more features – like a native Salesforce integration, or more clear Wordpress integration (via GravityForms).

What problems is Drip solving and how is that benefiting you?

Email broadcasts and workflows for marketing automation

Small Business (50 or fewer emp.)
Apr 18, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Best email automation system out there"
What do you like best about Drip?

Their email flow visualization is second to none. Makes it super easy to see which emails are getting sent at which point, and build incredibly custom workflows depending on what actions the user takes.

What do you dislike about Drip?

Need some more docs on Drip's end for integrating the app via Segment.

What problems is Drip solving and how is that benefiting you?

We send personalized emails to users based on what actions they take in our app. It means that at any point in a campaign we're sending the most useful email to the user at that point in time.

Small Business (50 or fewer emp.)
Apr 05, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Great email automation solution"
What do you like best about Drip?

Definitely, the user interface is one of the best features. It is an intuitive app which makes easy to manage the email lists.

What do you dislike about Drip?

The advanced features are kind of hidden.

What problems is Drip solving and how is that benefiting you?

I am solving our email sending problems found on other email autoresponders

Small Business (50 or fewer emp.)
Jan 05, 2017
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Drip is Excellent"
What do you like best about Drip?

Very dependable and has great templates to use with great guidance.

What do you dislike about Drip?

The program can be a little hard to learn but they have great customer service to help

What problems is Drip solving and how is that benefiting you?

Excellent for email marketing

Small Business (50 or fewer emp.)
Oct 31, 2016
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Fantastic experience for Marketing Automation and Emailing"
What do you like best about Drip?

It's really easy to use, we've set the workflows in minutes, and it's really flexible. You can adapt your campaings, set up special campaigns, etc. really quick.

What do you dislike about Drip?

Maybe a better editor for the emails, with more features.

What problems is Drip solving and how is that benefiting you?

I'm doing the automation of all my emails workflow.

Small Business (50 or fewer emp.)
May 22, 2023
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Love Drip! Create email automations easily"
What do you like best about Drip?

Simple and clean user interface for creating email automations.

What do you dislike about Drip?

Bit of a learning curve for navigation, but pretty seamless as you start actually working within the product.

What problems is Drip solving and how is that benefiting you?

Email automation to help with business growth and nurturing relationships.

Small Business (50 or fewer emp.)
Jan 26, 2022
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Drive more sales through email campaigns with Drip"
What do you like best about Drip?

The tool is easy to navigate, and you or your employees do not need to invest additional time.

What do you dislike about Drip?

I prefer to use other well-known tools which are proven and have more options for integrations with systems and tools.

What problems is Drip solving and how is that benefiting you?

Avoiding a design resource with the good look of the templates inside.

Small Business (50 or fewer emp.)
Aug 17, 2021
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Affordable Email with Good basic automation"
What do you like best about Drip?

Easy to get started. You upload your list and jump right in

What do you dislike about Drip?

Somewhat limited on the integrations to and from other apps

What problems is Drip solving and how is that benefiting you?

Email marketing

Small Business (50 or fewer emp.)
Jun 26, 2021
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Good Tool -- Could improve tracking"
What do you like best about Drip?

Once you wrap your mind around the UI design, it is a great tool. The automation for email sequence and the ability to A/B test emails is great.

What do you dislike about Drip?

Tracking - the analytics leave a lot to be desired. While the automation feature is good, it is not user-friendly. You have to create a new automation to make changes in the sequence. If you complete too many A/B tests, it gets quite messy.

What problems is Drip solving and how is that benefiting you?

Reaching new customers and onboarding. Allows us to scale fairly easily.

Small Business (50 or fewer emp.)
Apr 28, 2021
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Head of Customer Success"
What do you like best about Drip?

The design is very friendly and usually intuitive.

What do you dislike about Drip?

We have more than 2000 people and it seems to be very slow to upload just about anything. Been using it for about six months now and have not felt any updates to the product. No new features. The workflow design is really great but can get very problematic if you edit it too much as nodes are leftover, and the flow spread over screens.

What problems is Drip solving and how is that benefiting you?

We designed a new signup flow and many email reminder sequences. Once we got it to get triggered from our CRM data, it was easy to make changes and adjustments to any flow.

Small Business (50 or fewer emp.)
Nov 05, 2019
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Great system, needs better reps."
What do you like best about Drip?

The ease of use with Drip is amazing. I am able to put together advanced segmentations and automations in very short periods of time. The visual builder is awesome too.

What do you dislike about Drip?

I feel like the Drip team relies on how easy the system is to use. If you need to go more in-depth about email deliverability and liquid code there isn't a lot of help they provide.

What problems is Drip solving and how is that benefiting you?

We are actually in the process of getting off of Drip. We are still using the automations we built in Drip, but everything else has been moved over.

Small Business (50 or fewer emp.)
Nov 05, 2019
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Makes it Automatically "
What do you like best about Drip?

The ability to use trigger links to add or change the campaigns

What do you dislike about Drip?

A little more capability in the email editor would be nice

What problems is Drip solving and how is that benefiting you?

Broadcasts can add new campaigns to a contact.

Small Business (50 or fewer emp.)
Nov 05, 2019
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Its Good - but"
What do you like best about Drip?

pretty simple to use interface, and plenty of features

What do you dislike about Drip?

Sudden unexpected price bumps without prior warning

What problems is Drip solving and how is that benefiting you?

Excellent for Automating welcome emails to clients, and adding a series of follow ups

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